Watch this awesome video and tell us what you think … Roger Ebert in a recent post with this video asked, “Are social media creating something wonderful for the human race? Or are they the first step toward the formation of a Hive Mind?” Well Roger, we come down on the side of Awesome, Inspiring … Continued
Full PostHere at StoryFirst we share every day our belief that telling your story via web video makes a big difference in your business. It makes your website more human, more accessible, and more appealing. And, when engaged in your other communications channels your videos will improve the effectiveness of those as well. However telling stories … Continued
Full PostBelow is an excellent recent post by Jay Baer from his blog Convince and Convert. It speaks volumes about the value of putting a plan first, not the tools. And, while Jay does not say it directly, his step #6: How Will You Be Human?, speaks directly to why your story is so important. Your … Continued
Full PostInteresting insight comparing social networks and online video engagement. Looks like more fuel for the Twitter-splosion. Also, notice even at the high point we’re not past 2 minutes. See for yourself here.
Full PostFacebook recently announced a series of changes to its platform, and the roadmap has a substantial impact on how brands approach building a Facebook presence. While changes to Facebook’s platform are nothing new, this is the first time the company has announced a series of 19 changes that will be implemented over the coming months. … Continued
Full PostWhether your company is just starting out, just starting to turn a profit or already on the verge of an acquisition, as an entrepreneur you’ll be constantly evaluating the tools that will help get your business to the next stage. Even if the ink on the business plan isn’t dry yet, you want to be … Continued
Full PostMarketers Will Find Themselves Making Moves They Don’t Want to Unless They Have a Real Strategy Two words: “reputational triangulation.” That’s our new reality in managing brands. This became obvious to me after spending countless hours talking about the implications of Google Sidewiki, the easy-to-install browser add-on that wraps consumer commentary and feedback commentary — … Continued
Full PostThe largest charitable organizations in the US far outpace the business world and academia in both their use of and familiarity with social media and their measurement of online buzz, according to a study by the University of Massachusetts Dartmouth Center for Marketing Research, which found that 89% of non-profits used some form of social … Continued
Full PostWho has the time to watch all the viral youtube hits of the last few years? Well clearly it appears I do after recognizing nearly all of the top 100 greatest hits of YouTube cleverly packed into 4 Minutes: Which one puts the biggest smile on your face?
Full PostHow many papers do we print out, mark to be read later, or just put aside to get to when we have time? If we are lucky, we may find a chance to look at those papers at some point and if the authors are even luckier we might do more than quickly glance through … Continued
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