by michaelneelsen | Dec 21, 2013 | Brand Storytelling, Company, Content Marketing, Storyteller News, Storytelling, Storytelling For Business, Trends | Best Practices
By Michael Neelsen StoryFirst Media was founded in Wisconsin, and as such, we are Green Bay Packers fans (another clue would be our 2012 award-winning documentary Last Day at Lambeau). This past Sunday, the Packers completed the biggest comeback for a win in their...
by michaelneelsen | Sep 6, 2013 | A Film Sense, Brand Storytelling, Content Marketing, Movies, Storytelling, Storytelling For Business, Video Marketing
By Michael Neelsen Back in 2011 when I was deep in editing for my documentary Last Day at Lambeau, I realized the movie didn’t work and I was mere weeks away from film festival submission deadlines. The movie was about the relationship between sports fans and their...