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Humans Interpret the World Through Narrative

by michaelneelsen | Jul 20, 2013 | Brand Storytelling, Storytelling, Storytelling For Business

By Michael Neelsen The human brain is hardwired to receive information in narrative form. If you wake up looking forward to wearing your new outfit to work and spill coffee on it, this thought might cross your mind: “My day just got off to a bad start.” This thought...

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