by Dave Neelsen | Nov 3, 2009 | Video Marketing
It’s easy to forget just how many different ways video can enhance communications. Anywhere there is a repeatable (and often complex) message, video can lend a helping hand to tell that story more efficiently and in some cases tell it better. We’re highlighting 5 of...
by Dave Neelsen | Nov 1, 2009 | Uncategorized, Video Marketing, Video SEO
Thanks to Jeremy Scott at ReelSEO.com for the fine piece below. I had a really interesting and occasionally heated discussion with a client today about the purpose of video, and I thought it was worth a broader discussion. The issue was the use of online...
by Dave Neelsen | Oct 30, 2009 | Content Marketing, Video Marketing
What It Takes to Make Video an Effective Content Marketing Tool Yes, even a small business can use video effectively to communicate with its customers online. However, as we amateur carpenters doing home repair know, you can wind up with a mess instead of a...
by Dave Neelsen | Oct 27, 2009 | Social Media, Video Marketing
Whether your company is just starting out, just starting to turn a profit or already on the verge of an acquisition, as an entrepreneur you’ll be constantly evaluating the tools that will help get your business to the next stage. Even if the ink on the business plan...
by Dave Neelsen | Oct 26, 2009 | Video Marketing
Thought I’d take a look at viral video this week to explore how the qualities that make a video a viral success can apply to making your business video a success as well. Obviously, the likelihood of your business videos going viral are slim, thought the same...
by Dave Neelsen | Oct 24, 2009 | Content Marketing, Storytelling For Business, Uncategorized, Video Marketing
When people talk about online video they typically talk about videos like this one, the Minnesota wedding entrance choreographed to the Chris Brown ballad Forever. The video was published July 19, 2009, and it now has nearly 30 million views. It had nearly 19 million...
