by Dave Neelsen | Jun 5, 2010 | Content Marketing, Social Media, Storytelling For Business
Below is an excellent recent post by Jay Baer from his blog Convince and Convert. It speaks volumes about the value of putting a plan first, not the tools. And, while Jay does not say it directly, his step #6: How Will You Be Human?, speaks directly to why your story...
by Dave Neelsen | Mar 25, 2010 | Storytelling For Business
Whether writing, acting or performing his legendary standup material, Bill Cosby’s goals are always the same — he wants to communicate, educate and, most importantly, connect. By to the gospel of Cosby, when you connect, people listen, and when they...
by Dave Neelsen | Mar 3, 2010 | Content Marketing, Social Media, Trends | Best Practices, Video Marketing
Interesting insight comparing social networks and online video engagement. Looks like more fuel for the Twitter-splosion. Also, notice even at the high point we’re not past 2 minutes. See for yourself here.
by Dave Neelsen | Jan 11, 2010 | Content Marketing, Video Marketing
Over the course of December eMarketer weighed in with predictions for 2010 trends in several key areas. The following are a few highlights. Seven predictions from eMarketer CEO Geoff Ramsey. Ad dollars will continue to accelerate their move from traditional to...
by Dave Neelsen | Dec 10, 2009 | Content Marketing, Social Media
Facebook recently announced a series of changes to its platform, and the roadmap has a substantial impact on how brands approach building a Facebook presence. While changes to Facebook’s platform are nothing new, this is the first time the company has announced...