by Dave Neelsen | Oct 9, 2009 | Uncategorized
By Bill Seaver, Micro Explosion Media I’ve been fascinated by people’s interest in celebrity since I was a child. With the last name Seaver, my grandpa used to jokingly tell people we were related to the famous New York Met’s pitcher, Tom Seaver. He wanted to tap into...
by Dave Neelsen | Oct 9, 2009 | Content Marketing
“Marketers who embrace demand generation and lead nurturing programs must generate a lot of content to keep those programs running,” Ardath Albee notes in a recent post at the Marketing Interactions blog. But generating content for content’s sake...
by Dave Neelsen | Oct 8, 2009 | Video Marketing
When considering the options that restaurant owners have for marketing, and where best to spend their money, there are a lot of choices. What I am about to suggest will bring you new customers and will be inexpensive compared to other methods of marketing and...
by Dave Neelsen | Oct 6, 2009 | Uncategorized
Digital video advertising, in stark contrast to an expected dip for U.S. Internet advertising revenues in the first half of 2009 vs. 2008, has gone zooming off in the other direction. Overall, online ads are down 5.3 percent year-over-year, but video ads have grown 38...
by Dave Neelsen | Oct 4, 2009 | Storytelling For Business, Uncategorized
StoryFirst axiom – STORYTELLING ‘People respond to stories. The ability for your marketing to tell a story is vital in capturing the mind and the heart of your consumer’ American novelist Reynolds Price once said: “A need to tell and hear stories is essential to the...
